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SOCIAL MEDIA & CONTENT ANALYST, CLEAT STREET

July 31, 2020- CURRENT

Cleat Street is a start-up sports analytics company. My role has been to grow their social media presence, design content, create and design a daily newsletter, and run marketing analytics. I run campaigns through instagram and twitter, and use Facebook analytics and ad manager to track success. My goal is to increase brand awareness and build their social media. So far, I have seen an increase of +170 instagram followers, 130+ Facebook page followers, and have maintained a high engagement rate.

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I also recently rebranded and redesigned their website using the editing platform Webflow. View the website I created here

SOCIAL MEDIA AND CONTENT MARKETING INTERN , CLEAT STREET

June 2020 - July  2020

I began as an unpaid intern in the Summer of 2020, working to create new designs and rebrand Cleat Street's online image. I created designs via Canva, created new content for their social media, and provided feedback on their daily newsletter content and design. After this 8-week period, they offered me a part-time position.

LEAD SALES ASSOCIATE, SDSU BOOKSTORE

August 2017-June 2020

Here I lead and supervise 10+ colleagues, provide daily assistance to customers with questions about Apple products, software, and technology issues, and manage thousands of dollars everyday.  In 2019, I helped to exceed our department budget goal by 120% in sales.

MARKETING INTERN, RISE UP INDUSTRIES

FALL 2020, Semester Project

For a voluntary group project, I took on a leadership position in the social media group helping a local non-profit company, Rise up Industries, grow their social media presence. During my time here, I helped grow their social media engagement by 328% and added 50+ followers to their Facebook page and Instagram.

PERSONAL ASSISTANT, HEALING HOPE

January 2017 - August 2018

Healing Hope is a holistic medicine veterinary clinic. Here I was responsible for managing 400+ client files and confidential information, creating and organizing Dr. Hebbler's weekly/daily schedule, managing inventory and sales data, training interns, and creating email campaigns via Mail Chimp.

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MY EXPERIENCE

Roles & Responsibilities

Resume: Experience
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MY SKILL SET

TEAM LEADER

Not only am I the Lead at my job at the SDSU bookstore, I also am a leader on my club soccer team at SDSU. I am the oldest of three kids, and grew up learning to lead by example.

TIME MANAGEMENT & MULTI-TASKING

Efficiently managed a 17-unit class schedule, while playing collegiate club soccer, working part-time, and volunteering. Maintaining a 3.6 GPA, I have supported myself financially through college, while also leaving time for a social life to continue building connections and relationships.

CONTENT DESIGN

I have created dozens of designs via Canva, designed a website, and generated new and unique content for a start-up sports analytics company named Cleat Street. 

Resume: Skills

ADDITIONAL SKILLS

SEO & SEM

Proficient understanding of SEM and SEO strategies. 1 year of experience.

WEBSITE DESIGN

Redesigned a complete website using Webflow. Optimized responsiveness for all devices.

DATA ANALYSIS

Experienced using qualtrics to collect data and SPSS and run data analysis.

Resume: Skills

©2020 by Summer Slough. Proudly created with Wix.com

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